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Advertising Age Supplements of possible interest

The following two publications were recently brought to my attention. These are particularly useful (and free) supplements from Advertising Age that contain advertising information that would be difficult to find elsewhere. For example, the Digial Marketing & Media Fact Pack contains consumer internet usage, blog user stats, search engine market share, mobile device user stats, and social networking demographics amongst other stats and info. The Search Marketing Fact Pack has info on topics such as "driving traffic to Wikipedia and YouTube" and search site statistics.

Digital Marketing & Media Fact Pack
http://www.adage.com/images/random/digitalfactpack2007.pdf

Search Marketing Fact Pack
http://adage.com/images/random/datacenter/2007/searchfactpack2007.pdf

Posted by Louise Feldmann on May 2, 2008 11:41 AM |

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