Recently, EDUCAUSE and the New Media Consortium published the 2008 version of The Horizon Report. The 2008 report focuses on six areas of emerging technologies that will have an impact on higher education including grassroots video, collaboration webs, mobile broadband, data mashups, collective intelligence, and social operating systems. Examples are given of institutions and organizations that are using these tools as well as links to further reading. This is an excellent summer read as we all consider ways to use these fabulous tools in learning.

www.educause.edu/ir/library/pdf/ELI08107.pdf

Enjoy the summer!

Posted by Louise Feldmann at 04:42 PM | Permalink | Comments (0)

The following two publications were recently brought to my attention. These are particularly useful (and free) supplements from Advertising Age that contain advertising information that would be difficult to find elsewhere. For example, the Digial Marketing & Media Fact Pack contains consumer internet usage, blog user stats, search engine market share, mobile device user stats, and social networking demographics amongst other stats and info. The Search Marketing Fact Pack has info on topics such as "driving traffic to Wikipedia and YouTube" and search site statistics.

Digital Marketing & Media Fact Pack
http://www.adage.com/images/random/digitalfactpack2007.pdf

Search Marketing Fact Pack
http://adage.com/images/random/datacenter/2007/searchfactpack2007.pdf

Posted by Louise Feldmann at 11:41 AM | Permalink | Comments (0)